On the occasion of the upcoming Miami Grand Prix on Sunday, May 5, Ferrari presents an exclusive capsule collection inspired by the rich American racing history and the vibrant energy of Miami, a city where anything is possible, and where cutting-edge buildings and colorful street style converge in a pulsating landscape of creativity and design.
Florida’s most captivating destination lends its unique feel to bold and sophisticated designs that intertwine heritage and contemporaneity through luxurious fabrics, state-of-the-art materials, and exclusive customizations, connecting Ferrari’s visual codes with the Art Deco aesthetic of Miami, with its extraordinary lights and the vivid colors of its ocean.
Racing spirit and modern glamour create an uninterrupted dialogue between the elegance of tradition and the power of innovation, always at the heart of the House of Maranello. Designed by Creative Director Rocco Iannone, the Miami Capsule Collection encapsulates and amplifies these values as a thoughtful combination of craftsmanship and technology defines the next Ferrari wardrobe – one that keeps up with the present while remaining truly timeless in a rapidly changing world.
The ongoing tension between tradition and innovation is mirrored by the interplay of exquisite materials and tailoring fabrics, such as leather and silk, with high-tech layers in recycled nylon crafted from Q-CYCLE certified yarns derived from the recovery of discarded tires.
The creative heritage of Formula 1 resounds in special details that are inherited straight from the circuits and reimagined with a precious interpretation: badges and patches from drivers’ uniforms are transformed into luxurious applications; the Prancing Horse is reloaded with a dazzling touch; the curves of the asphalt trace new deco-inflected patterns on draped silk prints, on ultra-light embroidered suede, and on eco-nylon garments with 3D motifs.
The Ferrari trademark, used on Scuderia Ferrari visual assets during the Grand Prix, appears in the capsule as a reminder of the continuous race towards excellence and exceptionalism.
The color palette is a succession of multiple references and evocations, from the bright aquamarine green of the ocean facing Miami to familiar Modena Yellow accents, gray tones from metropolitan architecture, and couture ivory nuances.
Crossover elements and mixed codes – racing, workwear, tailoring – take center stage, giving life to a curated selection of signature shapes that include the Ferrari Suit, micro and macro bomber jackets – monochrome or embellished -, dresses and blouses with expanded and flowing sleeves, and fluid shirts, skirts, trousers, and Bermuda shorts combined in easy day-to-night ensembles.
Accessories are led by the Maranello Clutch, now rendered in a one-of-a-kind “Ocean Dream” design entirely encrusted with iridescent crystals, and in the two Azzurro Dino and Azzurro La Plata variants, which once again refer to the history of Maranello from the early 1970s, recalling the blue shades of the Ferrari 296 GTS cars – both iterations available in a limited edition of only 9 pieces each.
The total look includes custom handbags in different sizes – finished with the same patches as the clothing -, laced sandals on high heels with dynamic cuts, derby shoes with a lug sole, and seaside slides with leather and suede uppers enriched with an embossed detailing inspired by car liveries. Other highlights feature driving gloves, pilot gloves with rigid padding, baseball caps, Ocean Drive sun visors, and striking jewelry pieces resembling the sinuous lines of waves and circuits.
In anticipation of the Grand Prix on May 5, the Miami Capsule Collection also celebrates the company’s 70th anniversary in the U.S. market, reaffirming the global echo of the Maranello legend and the cosmopolitan appeal of a refined an essential lifestyle wardrobe that is as sleek and sophisticated as the design of all Ferrari icons.
The Miami Capsule Collection will be available, by appointment only, from May 2 to 5 at the penthouse suite of the Faena Hotel Miami Beach. From May 6, the selection will also be available for purchase on the ferrari.com USA online store, and worldwide from May 13.
