Odd Sox, the Tampa-based licensed accessories brand behind collaborations with Cheez-It, Pringles, Pop-Tarts, Cheetos, Pepsi, Liquid Death and more than 100 other global brands, is bringing ODDMART to Miami’s iconic Wynwood Arts District – a fully immersive pop-up store designed to look like a retro grocery and convenience store where everything on the shelves are actually Sox.
Following its successful world premiere in Tampa over Memorial Day Weekend, ODDMART arrives in Miami before continuing on to Las Vegas, New York City, and Tokyo later this year.
Guests walk in expecting chips, cereal, candy, and canned drinks. Instead they find aisles stocked with Sox packaged inside the actual branded packaging of the products that inspired them. A Cheez-It box. A can of Liquid Death. A bag of Cheetos. Each one houses a licensed Odd Sox product built around that brand’s iconic design. The store is designed to be walked through, shopped, and photographed, with larger-than-life installations, interactive displays, a live DJ, rotating activations, and special celebrity appearances planned throughout the month.
ODDMART’s official brand partners bring the experience to life. Cheez-It headlines as a main sponsor, alongside featured partners Pringles, Pop-Tarts, Cheetos, Dude Wipes and more. Their packaging lines the store’s custom-built aisles.
In addition to the retail experience, Odd Sox is planning community-driven initiatives tied to charitable partners. More details will be announced closer to opening.
“We’ve built a global brand around turning the world’s most recognized names into products people actually want to wear,” says Ahmad Akar, founder and CEO of Odd Sox. “ODDMART is that idea brought to life in physical form, and Wynwood felt like the perfect home for it. As one of the most creative neighborhoods in the world, it represents exactly the kind of energy we built this experience for.”
Event Details:
- Preview & Media Day: 7:00 PM – 10:00 PM, Thursday, June 25, 2026 (earlier availability upon request)
- Public Hours: Daily 12PM – 8PM, June 26 – July 19, 2026
- Location: 285 NW 27th St, Miami, FL 33127 (Wynwood Arts District)
- Admission: Free and open to the public
- Full Tour: Tampa → Miami → Las Vegas → New York City → Tokyo
About Odd Sox: Founded by Ahmad Akar, Odd Sox is a Tampa-based licensed accessories brand with over 100 active partnerships across food and beverage, entertainment, gaming, and pop culture. What began with early trade show traction and viral momentum has evolved into a leading licensee in the accessories category, recognized for design-driven product and consistent retail performance. Odd Sox distributes through major retail channels and direct-to-consumer e-commerce, supported by a combined social audience exceeding 3.8 million across TikTok, Instagram, YouTube, and Facebook. For licensing inquiries, visit oddsox.com.
